OUR STORY
Meet OH LORALEI — where confidence meets style.
Founded in Sydney, Australia, OH LORALEI began with two best friends, Clarice and Chloe, who shared a vision of building a business that empowers women to feel confident.
OH LORALEI embodies confidence, girlhood, self-love and self-expression. Our designs are for individuals who want to elevate their everyday style and feel unapologetically themselves, encouraging customers to step out of their comfort zone, embrace their individuality, and feel their best. Each piece is designed to help our customers step out of their comfort zone, embrace their individuality, and feel their best!
“Own yourself with a pair of OH LORALEI sunnies!” - Founders
OH LORALEI is committed to full transparency in every aspect of our brand. We prioritise honest communication about our quality standards and environmental impact, ensuring no hidden fees or surprises. This openness builds trust and empowers our community to make informed choices with confidence.
MADE FOR SELF LOVE AND CONFIDENCE
"Fashion has always been in my DNA, specifically, sunglasses were my staple piece. I wore them from a young age to complete any of my outfits. I always felt way more confident wearing them. You know that Euphoria saying, “Maddie knew who she was from a young age”? I resonate with that a lot. Fashion, clothing, and accessories are my attitude and my confidence." - Clarice Nguyen (Co-founder of OH LORALEI)
PROCESS BEHIND THE MAKING
Major issues within the fashion industry today include a lack of transparency from brands, the environmental impact of fast fashion, and unethical labour practices such as exploitation and unsafe working conditions. Overproduction and overconsumption intensify these problems, creating excess waste and unsustainable habits!
We believe in transparency and we’d want to build genuine, honest conversations with our target audience.
Here’s how OH LORALEI eyewear are made:
Our manufacturer is located in Wenzhou, China.
As a slow-fashion and ethical brand, our decision to produce low quantities of high‑quality products is so important to avoid overproduction and the waste that comes with overconsumption. With our incredible supplier, we were able to bring this vision to life. Known for their dedication to top‑quality materials, innovative design, and expert craftsmanship, making them the perfect partner for our brand.
FROM ILLUSTRATION - IDEATION - FINAL OUTCOME
